
Lýsing:
For introductory courses in hospitality. An engaging introduction to hospitality, for tomorrow's managers Introduction to Hospitality is a lively, comprehensive survey of the world’s largest industry: hospitality. Students explore the vibrant inner workings of each hospitality segment, including hospitality and lodging; beverages, restaurants, and managed services; tourism, recreation, attractions, clubs, and gaming; assemblies, events, and attractions; and managerial areas of the hospitality industry.
Annað
- Höfundur: John R. Walker
- Útgáfa:8
- Útgáfudagur: 2021-05-01
- Hægt að prenta út 2 bls.
- Hægt að afrita 2 bls.
- Format:ePub
- ISBN 13: 9781292373850
- Print ISBN: 9781292330235
- ISBN 10: 1292373857
Efnisyfirlit
- Cover
- Title
- Copyright
- Brief Contents
- Contents
- To the Student
- Preface
- Acknowledgments
- Global Edition Acknowledgments
- About the Author
- Part I Introducing Hospitality and Lodging
- Chapter 1
- Introducing Hospitality
- Prelude
- Hospitality through the Ages
- Ancient Times
- Greece and Rome
- Medieval Times
- Coffeehouses
- The New World
- The French Revolution
- The Nineteenth Century
- The Twentieth Century
- The Twenty-First Century
- The Modern Hospitality Industry
- Welcome to You, the Future Hospitality Industry Leaders!
- The Interrelated Nature of Hospitality and Tourism
- Characteristics of the Hospitality Industry
- Hospitality Industry Philosophy
- Success in Service
- The Focus on Service
- Determining Your Career Path
- Career Paths
- Career Goals
- Is the Hospitality Industry for You?
- Self-Assessment and Personal Philosophy
- Now Is the Time to Get Involved
- Professional Organizations
- Current Issues in Hospitality and Tourism
- Career Information
- Case Study
- Key Words and Concepts
- Chapter 1 Review Questions
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Chapter 2
- The Hotel Business
- Hotel Development and Ownership
- Franchising
- Is There a Franchise in Your Future?
- Referral Associations
- Management Contracts
- Real Estate Investment Trust
- Hotel Development
- Rating and Classification of Hotels
- The Lodging Industry
- Hotel Affiliations
- Hotel Classification by Rating System: AAA and Forbes
- City Center and Suburban Hotels
- Resort Hotels
- Airport Hotels
- Freeway and Interstate Hotels and Motels
- Casino Hotels
- Conference and Convention Hotels
- Full-Service Hotels
- Economy/Budget Hotels
- Extended-Stay Hotels and All-Suites Extended-Stay Hotels
- Condotels, Timeshare, and Mixed-Use Hotels
- Bed and Breakfast Inns
- Timeshare, Vacation Ownership, and FractionalOwnership
- Travel the World through Exchange Vacations
- Best, Biggest, and Most Unusual Hotels and Chains
- The Best Hotel Chains
- The Most Unusual Hotels
- Career Information
- Current Issues in Hotel Development and Management
- Case Study
- Key Words and Concepts
- Chapter 2 Review Questions
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Chapter 3
- Rooms Division
- Management Structure
- The Hotel General Manager
- The Executive Committee
- Rooms Division
- Rooms Division Director
- Front Office
- Reservations
- Guest Reservation Systems
- Billing Guests
- Night Auditor
- Communications CBX or PBX
- Guest Services /Uniformed Services
- Concierge
- Housekeeping
- Laundry
- Spas
- Guest Comfort and Convenience
- Security/Loss Prevention
- Hotel Information Technology
- Current Issues in Hotel and Rooms Division Operations
- Career Information
- Revenue Management
- Yield Management
- RevPAR
- The Value of the STR STAR Program
- Energy Management Systems
- Call Accounting Systems
- Case Study
- Key Words and Concepts
- Chapter 3 Review Questions
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Chapter 4
- Hotel Food and Beverage
- Food and Beverage Management
- The Food and Beverage Director
- Typical Day in the Life of a Food and Beverage Director
- Kitchen
- Calculating Food and Beverage Ratios
- The Brigade
- Food and Beverage Departments
- Restaurants
- Beverage Operations
- Stewarding
- Banquets and Catering
- Catering Event Order
- Room Service/In-Room Dining
- Point-of-Sale Systems
- Current Issues in Lodging Food and Beverage Operations
- Careers in Hotel Food and Beverage
- Case Study
- Key Words and Concepts
- Chapter 4 Review Questions
- Apply Your Knowledge
- Suggested Activities
- Chapter 1
- Chapter 5
- Beverages
- Wine
- Light Beverage Wines
- Sparkling Wines
- Fortified Wines
- Aromatic Wines
- The History of Wine
- Matching Wine with Food
- Major Wine-Growing Regions
- How to Read a Wine Label
- On Sustainability
- Beer
- The Brewing Process
- Organic and Craft Beers, Microbreweries, and Brewpubs
- Spirits
- Whiskies
- White Spirits
- Other Spirits
- Cocktails
- Nonalcoholic Beverages
- Nonalcoholic Beer and Wine
- Coffee
- Tea
- Carbonated Soft Drinks and Energy Drinks
- Juices
- Bottled Water
- Bars and Beverage Operations
- Bar Setup
- Inventory Control
- Using Technology to Control Beverage Costs
- Personnel Procedures
- Restaurant and Hotel Bars
- Nightclubs
- Brewpubs and Microbreweries
- Sports Bars
- Liquor Liability and the Law
- Coffee Shops
- Current Issues in Beverage Management
- Case Study
- Key Words and Concepts
- Chapter 5 Review Questions
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Chapter 6
- The Restaurant Business
- The Restaurant Business
- Classical Cuisine
- Food Trends and Practices
- Culinary Practices
- The Menu
- Types of Menus
- Needs and Desires of Guests
- Capabilities of Cooks
- Consistency and Availability of Menu Ingredients
- Price and Pricing Strategy
- Menu Engineering
- Menu Design and Layout
- Classifications of Restaurants
- Franchises
- Chain Restaurants
- Independent Restaurants
- Fine Dining
- Celebrity-Owned Restaurants
- Steak Houses
- Casual Dining and Dinner-House Restaurants
- Family Restaurants
- Ethnic Restaurants
- Theme Restaurants
- Quick-Service/Fast-Food Restaurants
- Current Issues in the Restaurant Business
- Case Study
- Key Words and Concepts
- Chapter 6 Review Questions
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Chapter 7
- Restaurant Management
- Front of the House
- Host/Hostess
- Restaurant Forecasting
- Service
- Suggestive Selling
- Front-of-the-House Restaurant Systems
- Back-of-the-House Operations
- Food Production
- Kitchen/Food Production
- Management Involvement and Follow-Up
- Employee Recognition
- Back-of-the-House Restaurant Systems
- Restaurant Management Financials
- Budgeted Costs in a Restaurant
- Purchasing
- Receiving
- Storing/Issuing
- Budgeting
- Restaurant Accounting
- Lease and Controllable Expenses
- Restaurant Manager Job Analysis
- Current Issues in Restaurant Operations
- Case Study
- Key Words and Concepts
- Chapter 7 Review Questions
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Chapter 8
- Managed Services
- Introduction to Managed Services
- Managed Services Other Than Food
- Airlines and Airports
- In-Flight and Airport Foodservice
- Military
- Schools
- Elementary and Secondary Schools
- Colleges and Universities
- Current Issues in Managed Services
- Health Care Facilities
- Business and Industry (B&I)
- Leisure and Recreation
- Stadium Points of Service
- Other Facilities
- Advantages and Disadvantages
- Case Study
- Key Words and Concepts
- Chapter 8 Review Questions
- Apply Your Knowledge
- Suggested Activity
- Endnotes
- Chapter 9
- Tourism
- The Impact of Transportation onTourism
- Pre-Industrial Revolution
- Traveling by Train
- Traveling by Automobile
- Traveling by Automobile and Bus
- Travel by Air
- Travel by Cruise Ship
- Tourism in the Twenty-First Century
- Benefits and Prospects of Tourism
- Business Travel
- Long-Term Prospects: Tourism Towards 2030
- Use of the Internet for Travel
- The Economic Impact of Tourism
- The Multiplier Effect
- Promoters of Tourism
- State Offices of Tourism
- City-Level Offices of Tourism and Convention andVisitors Centers
- National Offices of Tourism
- Tour Operators
- Travel Agencies
- Tour Wholesalers and Consolidators
- Destination Management Companies
- Social and Cultural Impact of Tourism
- Ecotourism
- Other Types of Tourism
- Current Issues in Travel and Tourism
- Case Study
- Key Words and Concepts
- Chapter 9 Review Questions
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Chapter 10
- Recreation, Attractions, and Clubs
- Recreation, Leisure, and Wellness
- Spas
- Managing Attractions
- Theme Parks
- Size and Scope of the Theme Park Industry
- Disney World and Disneyland
- Universal Studios
- SeaWorld Parks and Entertainment
- Hershey’s
- Regional Theme Parks
- Career Information Attractions
- Attractions
- Zoos
- Aquariums
- Historic Places and Sites
- Museums
- Performing Arts
- Destinations
- Clubs
- Size and Scope of the Club Industry
- Club Management
- Club Management Structure
- Types of Clubs
- Use of Technology in Clubs
- Career Information
- Government-Sponsored Recreation
- National Parks in the United States
- National Park Management
- Public Recreation and Parks Agencies
- Noncommercial Recreation
- Voluntary Organizations
- Campus, Armed Forces, and Employee Recreation
- Recreation for People Who Have Special Needs
- Current Issues in Recreation, Wellness, and Leisure
- Case Study
- Key Words and Concepts
- Chapter 10 Review Questions
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Chapter 11
- Gaming Entertainment
- Gaming Entertainment
- Historical Review of Gaming Entertainment
- Evolution of Gambling and Casinos
- Native American Gaming
- The Casino Resort: A Hospitality Buffet
- What Is Gambling?
- Comps: A Usual Part of an Unusual Business
- Types of Casino Operations
- Components of Casino Resorts
- Technology Use in the Casino Industry
- Working in a Casino Resort
- Hotel Operations
- Food and Beverage Operations
- Casino Operations
- Retail Operations
- Entertainment Operations
- The Mirage Effect
- Career Information
- Current Issues in the Gaming Entertainment Industry
- Case Study
- Key Words and Concepts
- Chapter 11 Review Questions
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Chapter 12
- Meetings, Conventions, andExpositions
- The Meetings, Conventions, and Expositions Industry
- Size and Scope of the Industry
- Key Players in the Industry
- Types of Meetings, Conventions, andExpositions
- Meetings
- Association Meetings
- Conventions and Expositions
- Other Types of Meetings
- Incentive Meetings
- Meeting Planning
- Needs Analysis
- Budget
- Request for Proposal and Site Inspection andSelection
- Negotiation with the Convention Center or Hotel
- Contracts
- Organizing and Preconference Meetings
- Mobile Meeting Technology
- Conference Event Order
- Post-Event Meeting
- Venues for Meetings, Conventions, andExpositions
- City Centers
- Convention Centers
- Conference Centers
- Hotels and Resorts
- Cruise Ships
- Colleges and Universities
- Career Information
- Current Issues in Meetings, Conventions, and Expositions
- Case Study
- Key Words and Concepts
- Chapter 12 Review Questions
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Chapter 13
- Special Events
- Special Events
- What Event Planners Do
- Event Management
- The Event-Planning Process
- Challenges and Tools
- Future Ready Event Planning
- Classifications of Special Events
- Corporate Events
- Association Events
- Charity Balls and Fundraising Events
- Social Events
- Fairs and Festivals
- Concerts and Sporting Events
- Mega Sporting Events
- Traits and Skills of a Successful Event Manager
- Leadership
- Communication
- Project Management
- Enthusiasm
- Special Event Organizations
- International Festivals and Events Association
- Meeting Professionals International
- Hospitality Sales and Marketing Association International
- Local Convention and Visitors Bureaus
- Career Information
- Current Issues in Special Events Management
- Case Study
- Key Words and Concepts
- Chapter 13 Review Questions
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Chapter 14
- Leadership and Management
- Leadership
- Characteristics and Practices of Leaders
- Definitions of Leadership
- Examples of Excellence in Leadership
- Demands Placed on Leaders
- Hospitality Management
- The Function of Management
- Managerial Skills
- The Manager’s Changing Role
- Distinction between Leadership and Management
- Ethics
- Ethical Dilemmas in Hospitality
- Current Issues in Leadership
- Case Study
- Key Words and Concepts
- Chapter 14 Review Questions
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Chapter 15
- Planning
- What Is Planning?
- The Purpose of Planning
- Strategic Planning and StrategicManagement
- Strategic Planning/Management Process
- Corporate-Level Strategies
- Strengths, Weaknesses, Opportunities, and Threats Analysis
- Environmental Scanning and Forecasting
- Operational Planning
- How Do Managers Plan?
- Operational Goal Setting
- Operational Objectives
- Management Concepts and Approaches
- Policies, Procedures, and Rules
- Budgeting
- Scheduling
- Project Management
- Current Issues in Planning
- Case Study
- Key Words and Concepts
- Chapter 15 Review Questions
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Chapter 16
- Organizing
- What Is Organizing?
- The Purpose of Organizing
- Defining Organizational Structure
- Authority and Responsibility
- Organizational Design Decisions
- Coordination of Activities
- Contingency Planning
- Contemporary Organizational Designs
- Teams and Employee Involvement
- Group Dynamics
- How Companies Use Teams at Work
- How to Build Productive Teams
- Job Rotation
- Job Enlargement and Job Enrichment
- Current Issues in Organizational Management
- Case Study
- Key Words and Concepts
- Chapter 16 Review Questions
- Apply Your Knowledge
- Suggested Activity
- Endnotes
- Chapter 17
- Communication and Decision Making
- Communication and the InterpersonalCommunication Process
- The Interpersonal Communication Process
- Barriers to Effective Interpersonal Communication
- Overcoming Barriers to Effective InterpersonalCommunication
- Organizational Communication
- Formal and Informal Communication
- Communication Flows and Networks
- The Decision-Making Process
- Step 1: Identification and Definition of Problem
- Step 2: Identification of Decision Criteria
- Step 3: Allocation of Weights to Criteria
- Step 4: Development of Alternatives
- Step 5: Analysis of Alternatives
- Step 6: Selection of Alternative
- Step 7: Implementation of Alternative
- Step 8: Evaluation of Decision Effectiveness
- How Managers Make Decisions
- Making Decisions: Rationality, Bounded Rationality,and Intuition
- Conflict Resolution
- Types of Problems and Decisions
- Decision-Making Conditions
- Decision-Making Styles
- Current Issues in Communication
- Case Study
- Key Words and Concepts
- Chapter 17 Review Questions
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Chapter 18
- Control
- Control
- What Is Control?
- Why Is Control Important?
- The Control Process
- Qualities of an Effective Control System
- Contingency Plans and Control
- Adjusting Controls for Cultural Differences
- Types of Control
- Feedforward Control
- Concurrent Control
- Feedback Control
- Corporate Control
- Food and Beverage Controls
- Operational Financial Controls
- Contemporary Issues in Control
- Workplace Privacy
- Employee Theft
- Workplace Violence
- Current Issues in Control
- Case Study
- Key Words and Concepts
- Chapter 18 Review Questions
- Apply Your Knowledge
- Suggested Activities
- Endnotes
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- Gerð : 208
- Höfundur : 15986
- Útgáfuár : 2021
- Leyfi : 380