Efnisyfirlit

• Ttile Page
• Copyright Page
• Brief Contents
• Contents
• Preface
• Acknowledgments
• About the Authors
• Part 1 Foundation Concepts
  • 1 Introduction: What Is International Business?
    • China Globalizes London’s Black Cabs
    • What Are the Key Concepts in International Business?
      • The Nature of International Trade
      • The Nature of International Investment
      • Services as Well as Products
      • The International Financial Services Sector
    • How Does International Business Differ from Domestic Business?
      • The Four Risks in Internationalization
    • Who Participates in International Business?
      • Focal Firms in International Business
      • Small and Medium-sized Enterprises
      • Born Global Firms
      • Governments and Nongovernmental Organizations
    • Why Do Firms Internationalize?
    • Why Study International Business?
      • Facilitator of the Global Economy and Interconnectedness
      • Contributor to National Economic Well-being
      • A Competitive Advantage for the Firm
    • You Can Do It | Recent Grad in IB: Mary Lyles
      • A Competitive Advantage for You
      • An Opportunity to Support Ethics, Sustainability, and Corporate Citizenship
    • CKR Career Preparation Kit: Tangible Process Tools and Travel Abroad Preparation Checklist
    • Closing Case: Internationalization at Vodafone
    • End-of-Chapter Review: Key Terms
    • Summary
    • Test Your Comprehension
    • Apply Your Understanding
    • globalEDGE™ Internet Exercises
    • Endnotes
  • 2 Globalization of Markets and the Internationalization of the Firm
    • Skype: A “born Global” Business
      • Phases of Globalization
    • Market Globalization: Organizing Framework
    • Driving Forces of Globalization
    • Technological Advances and Globalization
      • Information Technology
      • Digitalization
      • Communications
      • Manufacturing
      • Transportation
    • Dimensions of Market Globalization
    • Firm-Level Consequences of Market Globalization: Internationalization of the Firm’s Value Chain
    • You Can Do It | Recent Grad in IB: Terrance Rogers
    • Societal Consequences of Globalization
      • Contagion: Rapid Spread of Monetary and Financial Crises
      • Loss of National Sovereignty
      • Offshoring
      • Reshoring
      • Effect on the Poor
      • Effect on Sustainability and the Natural Environment
      • Effect on National Culture
      • Globalization and Africa
    • Closing Case: A Debate on the Good and Harm of Globalization
    • End-of-Chapter Review: Key Terms
    • Summary
    • Test Your Comprehension
    • Apply Your Understanding
    • globalEDGE™ Internet Exercises
    • Endnotes
• Part 2 The Environment of International Business
  • 3 The Cultural Environment of International Business
    • Hallyu and the Rising Influence of the Korean Global Culture
      • Culture and Cross-Cultural Risk
        • What Culture Is Not
        • Socialization and Acculturation
      • Dimensions of Culture
        • Values and Attitudes
        • Manners and Customs
        • Perceptions of Time
        • Perceptions of Space
        • Symbolic Productions
        • Material Productions and Creative Expressions
        • Education
        • Social Structure
      • Role of Language and Religion in Culture
        • Verbal Language
        • Nonverbal Communication
        • Religion
      • Culture’s Effect in International Business
      • Models and Explanations of Culture
        • Cultural Metaphors
        • High-and Low-Context Cultures
        • Hofstede’s Research on National Culture
        • Deal Versus Relationship Orientation
      • Managerial Implications of Culture
        • Cultural Orientations
        • How to Acquire Cross-Cultural Competence
      • Closing Case: Hollywood Movies and Global Culture
      • End-of-Chapter Review: Key Terms
      • Summary
      • Test Your Comprehension
      • Apply Your Understanding
      • globalEDGE™ Internet Exercises
      • Endnotes
  • 4 Ethics, Corporate Social Responsibility, Sustainability, and Governance in International Business
    • Improving the Lives of Bangladeshi Garments Factory Workers
      • Ethical Behavior and Its Importance in International Business
        • Components of Ethical Behavior
        • Value of Ethical Behavior
        • Unethical Behavior
        • Ethical Standards and Dilemmas Around the World
        • Relativism and Normativism
      • Ethical Challenges in International Business
        • Corruption
        • Bribery
        • Harmful Work Environment
        • Unethical Business Practices
        • Harmful Global Sourcing
        • Illicit Products and Marketing
        • Intellectual Property Infringement
      • Corporate Social Responsibility
        • Settings of Corporate Social Responsibility
        • Successes and Failures of CSR
      • Sustainability
        • Company Role in Sustainability
      • The Role of Corporate Governance
        • Embracing Ethical Behavior
        • Ethical Standard Approaches for Corporate Governance
        • A Global Consensus
        • Going Deep, Wide, and Local
        • Benefits of Corporate Governance
      • You Can Do It | Recent Grad in IB: Javier Estrada
      • A Framework Tool for Making Ethical Decisions
      • Closing Case: Scandal at Volkswagen
      • End-of-Chapter Review: Key Terms
      • Summary
      • Test Your Comprehension
      • Apply Your Understanding
      • globalEDGE™ Internet Exercises
      • Endnotes
  • 5 Theories of International Trade and Investment
    • Apple’s Advantages in Global Competition
      • Why Do Nations Trade?
        • Classical Theories
      • How Can Nations Enhance Their Competitive Advantage?
        • The Competitive Advantage of Nations
        • Determinants of National Competitiveness
        • National Industrial Policy
        • National Industrial Policy in Practice
      • Why and How Do Firms Internationalize?
        • Internationalization Process of the Firm
        • Born Global Firms
      • How Can Internationalizing Firms Gain and Sustain Competitive Advantage?
        • FDI-Based Explanations
        • Dunning’s Eclectic Paradigm
        • Non-FDI-Based Explanations
      • Closing Case: Unilever’s Comparative and Competitive Advantages
      • End-of-Chapter Review: Key Terms
      • Summary
      • Test Your Comprehension
      • Apply Your Understanding
      • globalEDGE™ Internet Exercises
      • Endnotes
  • 6 Political and Legal Systems in National Environments
    • Galileo: Regional Disintegration and Its Consequences
      • How Prevalent Is Country Risk?
      • Political and Legal Environments in International Business
      • Political Systems
        • Authoritarianism
        • Socialism
        • Democracy
        • National Governance and Economic Prosperity
        • The Relationship Between Political Systems and Economic Systems
      • Legal Systems
        • Common Law
        • Civil Law
        • Religious Law
        • Mixed Systems
      • Participants in Political and Legal Systems
        • Government
        • International Organizations
        • Regional Trade Organizations
        • Special Interest Groups
        • Competing Firms
      • Types of Country Risk Produced by Political Systems
        • Government Takeover of Corporate Assets
        • Embargoes and Sanctions
        • Boycotts Against Firms or Nations
        • Terrorism
        • War, Insurrection, and Violence
      • Types of Country Risk Produced by Legal Systems
        • Country Risk Arising from the Host-country Legal Environment
        • Country Risk Arising from the Home-country Legal Environment
      • You Can Do It | Recent Grad in IB: Christopher Johnson
      • Managing Country Risk
        • Proactive Environmental Scanning
        • Strict Adherence to Ethical Standards
        • Alliances with Qualified Local Partners
        • Protection Through Legal Contracts
      • Closing Case: The Global Biopharmaceutical Industry: Political, Legal, and Ethical Dilemmas
      • End-of-Chapter Review: Key Terms
      • Summary
      • Test Your Comprehension
      • Apply Your Understanding
      • globalEDGE™ Internet Exercises
      • Endnotes
  • 7 Government Intervention and Regional Economic Integration
    • Tripartism: Singapore’s Key Competitive Advantage
      • The Nature of Government Intervention
        • Defensive Rationale
        • Offensive Rationale
      • Instruments of Government Intervention
        • Tariffs
        • Nontariff Trade Barriers
        • Investment Barriers
        • Subsidies and Other Government Support Programs
      • Evolution and Consequences of Government Intervention
      • How Firms Can Respond to Government Intervention
        • Strategies for Managers
      • You Can Do It | Recent Grad in IB: Ashley Lumb
      • Regional Integration and Economic Blocs
        • Levels of Regional Integration
      • Leading Economic Blocs
        • The European Union
        • North American Free Trade Agreement (NAFTA)
      • Advantages and Implications of Regional Integration
        • Expand Market Size
        • Achieve Scale Economies and Enhanced Productivity
        • Attract Direct Investment from Outside the Bloc
        • Acquire Stronger Defensive and Political Posture
      • Closing Case: South Korean Industry Policy and Economic Modernization
      • End-of-Chapter Review: Key Terms
      • Summary
      • Test Your Comprehension
      • Apply Your Understanding
      • globalEDGE™ Internet Exercises
      • Endnotes
  • 8 Understanding Emerging Markets
    • New Global Challengers: Top Firms from Emerging Markets
      • Advanced Economies, Developing Economies, and Emerging Markets
        • Advanced Economies
        • Developing Economies
        • Emerging Market Economies
      • What Makes Emerging Markets Attractive for International Business?
        • Emerging Markets as Target Markets
        • Emerging Markets as Manufacturing Bases
        • Emerging Markets as Sourcing Destinations
      • Assessing the True Potential of Emerging Markets
        • Per-Capita Income as an Indicator of Market Potential
        • Middle Class as an Indicator of Market Potential
      • Risks and Challenges of Emerging Markets
        • Political Instability
        • Weak Intellectual Property Protection
        • Bureaucracy, Red Tape, and Lack of Transparency
        • Poor Physical Infrastructure
        • Partner Availability and Qualifications
        • Likely Resistance from Family Conglomerates
      • Success Strategies for Emerging Markets
        • Customize Offerings to Unique Emerging Market Needs
        • Partner with Family Conglomerates
        • Target Governments in Emerging Markets
      • You Can Do It | Recent Grads in IB: Andrew and Jamie Waskey
        • Skillfully Challenge Emerging Market Competitors
      • Corporate Social Responsibility, Sustainability, and the Crisis of Global Poverty
        • Foster Economic Development
        • Microfinance to Facilitate Entrepreneurship
        • The Special Case of Africa
      • Closing Case: Astra International: Building Successful International Business Around Shifting Nation
      • End-of-Chapter Review: Key Terms
      • Summary
      • Test Your Comprehension
      • Apply Your Understanding
      • globalEDGE™ Internet Exercises
      • Endnotes
    • The European Union and the Euro
  • 9 The International Monetary and Financial Environment
    • The European Union and the Euro
    • Exchange Rates and Currencies in International Business
      • Convertible and Nonconvertible Currencies
      • Foreign Exchange Markets
      • Currency Risk
    • How Exchange Rates Are Determined
      • Economic Growth
      • Inflation and Interest Rates
      • Market Psychology
      • Government Action
    • Emergence of the Modern Exchange Rate System
      • The Bretton Woods Agreement
      • The Modern Exchange Rate System
    • The Monetary and Financial Systems
      • International Monetary System
      • Global Financial System
    • Key Players in the Monetary and Financial Systems
      • The Firm
      • National Stock Exchanges and Bond Markets
      • Commercial Banks
    • You Can Do It | Recent Grad in IB: Maria Petit
      • Central Banks
      • The Bank for International Settlements
      • International Monetary Fund
      • The World Bank
    • The Global Debt Crisis
    • Closing Case: Asian IFCs: Singapore and Hong Kong
    • End-of-Chapter Review: Key Terms
    • Summary
    • Test Your Comprehension
    • Apply Your Understanding
    • globalEDGE™ Internet Exercises
    • Endnotes
  • 10 Financial Management and Accounting in the Global Firm
    • How a Small Firm Navigates Currency Risk
      • Key Tasks in International Financial Management
      • Choosing a Capital Structure
      • Raising Funds for the Firm
        • Financial Centers
        • Sources of Funds for International Operations
      • Managing Working Capital and Cash Flow
        • Methods for Transferring Funds Within the Mne
        • Multilateral Netting
      • Performing Capital Budgeting
        • Net Present Value Analysis of Capital Investment Projects
      • Managing Currency Risk
        • Three Types of Currency Exposure
        • Foreign-Exchange Trading
        • Types of Currency Traders
        • Exchange-Rate Forecasting
        • Managing Exposure to Currency Risk Through Hedging
        • Hedging Instruments
        • Best Practice in Minimizing Currency Exposure
      • Managing the Diversity of International Accounting and Tax Practices
        • Transparency in Financial Reporting
        • Trends Toward Harmonization
        • Consolidating the Financial Statements of Subsidiaries
        • International Taxation
        • Managing International Finance to Minimize Tax Burden
      • Closing Case: International Financial Management at Tektronix
      • End-of-Chapter Review: Key Terms
      • Summary
      • Test Your Comprehension
      • Apply Your Understanding
      • globalEDGE™ Internet Exercises
      • Endnotes
    • Ikea: Global Retailing Success Story
• Part 3 Strategy and Opportunity Assessment
  • 11 Strategy and Organization in the International Firm
    • IKEA: Global Retailing Success Story
    • Strategy in International Business
      • Efficiency
      • Flexibility
      • Learning
    • Building the Global Firm
      • Visionary Leadership
      • Organizational Culture
      • Organizational Processes
      • The Distinction Between Multidomestic and Global Industries
    • The Integration-responsiveness Framework
    • Strategies Based on the Integration-responsiveness Framework
    • Organizational Structure in International Business
      • Centralized or Decentralized Structure?
      • Organizational Structures for International Operations
    • Foreign Market Entry Strategies
    • Closing Case: Global Strategy at Lenovo
    • End-of-Chapter Review: Key Terms
    • Summary
    • Test Your Comprehension
    • Apply Your Understanding
    • globalEDGE™ Internet Exercises
    • Endnotes
  • 12 Global Market Opportunity Assessment
    • Estimating Demand in Emerging Markets
    • Analyzing Organizational Readiness to Internationalize
    • Assessing the Suitability of Products and Services for Foreign Markets
    • Screening Countries to Identify Target Markets
      • Screening Countries for Exporting
      • Country Screening for Foreign Direct Investment
      • Country Screening for Manufacturing Competitiveness and Sourcing
    • Assessing Industry Market Potential
      • Data Sources for Estimating Industry Market Potential
    • You Can Do It | Recent Grad in IB: Natasha Brown
    • Choosing Foreign Business Partners
      • Criteria for Choosing a Partner
      • Searching for Prospective Partners
    • Estimating Company Sales Potential
      • Practical Approaches to Estimating Company Sales Potential
      • In Conclusion
    • Closing Case: Shifting Ice: Big Changes at Icebreaker
    • End-of-Chapter Review: Key Terms
    • Summary
    • Test Your Comprehension
    • Apply Your Understanding
    • globalEDGE™ Internet Exercises
    • Endnotes
• Part 4 Entering and Working in International Markets
  • 13 Exporting and Global Sourcing
    • Maersk and the Global Container Business
    • Exporting as a Foreign Market Entry Strategy
      • Service Sector Exports
      • A Systematic Approach to Exporting
      • Importing
    • Managing Export-import Transactions
      • Documentation
      • Shipping and Incoterms
      • Payment Methods in Exporting and Importing
      • Financing
    • Identifying and Working with Foreign Intermediaries
      • Finding Foreign Intermediaries
      • Working with Foreign Intermediaries
      • When Intermediary Relations Go Bad
    • Outsourcing, Global Sourcing, and Offshoring
      • Decision 1: Outsource or Not?
      • Decision 2: Where in the World Should Value-adding Activities Be Located?
      • Global Sourcing
    • Benefits, Risks, and Responsibilities of Global Sourcing
      • Benefits of Global Sourcing
      • Risks of Global Sourcing
      • Reshoring and Nearshoring
      • Corporate Social Responsibility
    • Global Sourcing Strategies and Supply-chain Management
      • Global Supply-Chain Management
    • Closing Case: Inditex and Zara: A Tale of Comparative Advantages
    • End-of-Chapter Review: Key Terms
    • Summary
    • Test Your Comprehension
    • Apply Your Understanding
    • globalEDGE™ Internet Exercises
    • Endnotes
  • 14 Foreign Direct Investment and Collaborative Ventures
    • Huawei Invests in Africa
    • International Investment and Collaboration
      • Volume of Foreign Direct Investment and Collaborative Ventures
      • Most Active Firms in FDI
      • Service Firms and FDI
      • Leading Destinations for FDI
      • Factors to Consider in Choosing FDI Locations
    • Characteristics of Foreign Direct Investment
      • Ethics, Social Responsibility, Sustainability, and FDI
    • Motives for FDI and Collaborative Ventures
      • Market-Seeking Motives
      • Resource- or Asset-Seeking Motives
      • Efficiency-Seeking Motives
    • Types of Foreign Direct Investment
      • Greenfield Investment Versus Mergers and Acquisitions
      • The Nature of Ownership in FDI
      • Vertical Versus Horizontal Integration
    • International Collaborative Ventures
    • You Can Do It | Recent Grad in IB: Jennifer Knippen
      • Equity Joint Ventures
      • Project-based, Nonequity Ventures
      • Differences Between Equity and Project-based, Nonequity Ventures
      • Consortium
      • Cross-licensing Agreements
      • Potential Risks in Collaboration
      • Managing Collaborative Ventures
    • The Experience of Retailers in Foreign Markets
      • How Retailers Succeed in International Markets
    • Closing Case: China’s “Going Out” Strategy
    • End-of-Chapter Review: Key Terms
    • Summary
    • Test Your Comprehension
    • Apply Your Understanding
    • globalEDGE™ Internet Exercises
    • Endnotes
  • 15 Licensing, Franchising, and Other Contractual Strategies
    • How LEGO Built Global Value in the Toy Industry, Block by Block
      • Contractual Entry Strategies
        • Unique Aspects of Contractual Relationships
      • Licensing as an Entry Strategy
        • Trademark and Copyright Licensing
        • Know-How Licensing
        • The World’s Top Licensing Firms
      • Advantages and Disadvantages of Licensing
        • Advantages of Licensing
        • Disadvantages of Licensing
      • Franchising as an Entry Strategy
        • Who Are the Top Global Franchisors?
      • Advantages and Disadvantages of Franchising
        • The Franchisor Perspective
        • The Franchisee Perspective
        • Managerial Guidelines for Licensing and Franchising
      • Other Contractual Entry Strategies
        • Turnkey Contracting
        • Build-Operate-Transfer Arrangements (BOT)
        • Management Contracts
        • Leasing
        • The Special Case of Internationalization by Professional Service Firms
      • You Can Do It | Recent Grad in IB: Juanita Velez
      • Infringement of Intellectual Property: a Global Problem
        • Guidelines for Protecting Intellectual Property
      • Closing Case: Subway and the Challenges of Franchising in China
      • End-of-Chapter Review: Key Terms
      • Summary
      • Test Your Comprehension
      • Apply Your Understanding
      • globalEDGE™ Internet Exercises
      • Endnotes
• Part 5 Functional Area Excellence
  • 16 Marketing in the Global Firm
    • Michael Kors: the Global Affordable Luxury Market
    • Global Market Segmentation
    • Standardization and Adaptation of International Marketing
      • Standardization
      • Adaptation
      • Standardization and Adaptation: a Balancing Act
    • You Can Do It | Recent Grad in IB: John Dykhouse
    • Global Branding and Product Development
      • Global Branding
      • Global Product Development
    • International Pricing
      • Factors That Affect International Pricing
      • Framework for Setting International Prices
      • Managing International Price Escalation
      • Managing Pricing Under Varying Currency Conditions
      • Transfer Pricing
      • Gray Market Activity (Parallel Imports)
    • International Marketing Communications
      • International Advertising
      • International Promotional Activities
    • International Distribution
      • Global Account Management
    • Closing Case: H&M: International Marketing Success Story
    • End-of-Chapter Review: Key Terms
    • Summary
    • Test Your Comprehension
    • Apply Your Understanding
    • globalEDGE™ Internet Exercises
    • Endnotes
  • 17 Human Resource Management in the Global Firm
    • Etisalat Egypt: Attracting and Maintaining the Best Employees
    • The Strategic Role of Human Resources in International Business
      • Differences Between Domestic and International HRM
    • Key Tasks in International Human Resource Management
    • International Staffing Policy
      • Recruiting, Selecting, and Developing Talent
      • Cultivating Global Mind-sets
      • Cultural Intelligence
      • Expatriate Assignment Failure and Culture Shock
    • Preparation and Training of International Employees
      • Preparing Employees for Repatriation
      • Charting Global Careers for Employees
    • Performance Appraisal and Compensation of International Employees
      • Compensation
    • International Labor Relations
      • Distinctive Features of Labor Around the World
      • Cost, Quality, and Productivity of Labor
      • Workforce Reduction and Employee Termination
      • International Labor Trends
      • Firm Strategy in International Labor Relations
    • Diversity in the International Workforce
      • Women in International Business
      • Success Strategies for Women Managers in International Business
    • Closing Case: Sony’s Human Resource Strategies
    • End-of-Chapter Review: Key Terms
    • Summary
    • Test Your Comprehension
    • Apply Your Understanding
    • globalEDGE™ Internet Exercises
    • Endnotes
• Glossary
• Author Index
• Company Index
• Subject Index

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