Exploring the Hospitality Industry, Global Edition
Höfundur: John R. Walker
4.790 kr.
Lýsing:
For Introduction to Hospitality courses Empower tomorrow’s hospitality leaders with a visually appealing, easy, and engaging introduction to the exciting opportunities in the many varied segments of the industry Exploring the Hospitality Industry helps students advance in their careers by giving them a broad foundation of hospitality industry knowledge presented in a lively, visually appealing manner using engaging features to facilitate the learning process.
Less theoretical and more industry-relevant than most texts in the field, it emphasises the people, companies, and positions that make up the hospitality industry today. Moving beyond just restaurants and hotels to cover all facets and segments of the industry, it includes new growth areas such as event management, meeting planning, cruising, theme parks, and gaming entertainment. The focus on sustainability features case studies on practitioners and corporations that engage and involve reads as they explore the trends in this ever-growing field.
The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook.
Annað
- Höfundur: John R. Walker
- Útgáfa:3
- Útgáfudagur: 2016-03-23
- Blaðsíður: 368
- Hægt að prenta út 2 bls.
- Hægt að afrita 2 bls.
- Format:Page Fidelity
- ISBN 13: 9781292102818
- Print ISBN: 9781292102801
- ISBN 10: 1292102810
Efnisyfirlit
- Title Page
- Copyright Page
- Brief Contents
- Contents
- To the Student
- Preface
- Acknowledgments
- About the Author
- Chapter 1 Hospitality Spirit
- Welcome to You, the Future Hospitality Industry Leaders!
- The Pineapple Tradition
- The Interrelated Nature of Hospitality and Tourism
- Characteristics of the Hospitality Industry
- Careers
- The Focus on Service
- Perfecting Service
- Success in Service
- Moments of Truth
- Ways to Perfect Service
- Service and Total Quality Management
- The Disney Approach to Guest Service
- The Disney Service Model
- Career Paths
- Career Goals
- Is the Hospitality Industry for You?
- Self-Assessment and Personal Philosophy
- Now Is the Time to Get Involved
- Professional Organizations and Associations
- Ethics
- Ethical Dilemmas in Hospitality
- Trends in Hospitality
- Career Information
- Summary
- Key Words and Concepts
- Review Questions
- Internet Exercises
- Apply Your Knowledge
- Suggested Activity
- Endnotes
- Chapter 2 Tourism
- Tourism
- Sustainable Cruising
- Tourism Defined
- Benefits of Tourism
- Tourism 2020 Vision
- Air Travel
- The Hub-and-Spoke System
- Rail, Automobile, and Coach Travel
- Traveling by Train
- Rail Travel Abroad
- Does the Train Have a Future?
- Traveling by Car
- Automobile Associations
- Rental Cars
- Traveling by Bus
- Types of Bus Service
- Motorcoach Associations
- Paris
- Tourism Organizations
- International Organizations
- Domestic Organizations
- State Offices of Tourism
- City-Level Offices of Tourism and Convention Centers
- The Economic Impact of Tourism
- The Multiplier Effect
- Promoters of Tourism
- Tour Operators
- Travel Agencies
- Travel Corporations
- Corporate Travel Manager
- Travel and Tour Wholesalers
- Certified Travel Counselor (CTC)
- National Offices of Tourism (NOT)
- Destination Management Companies (DMCs)
- Trends in Tourism
- Career Information
- Summary
- Key Words and Concepts
- Review Questions
- Internet Exercises
- Apply Your Knowledge
- Suggested Activity
- Endnotes
- Chapter 3 Characteristics of Tourism
- Pleasure Travel
- Different Places for Different People
- Business Travel
- The Social and Cultural Impact of Tourism
- Sustainable Tourism and Ecotourism
- What Is Ecotourism?
- Environmental Impact of Tourism
- Cultural Tourism
- Impact of Tourism on Culture
- Tourism and Art
- Heritage Tourism
- The Benefits of Preservation
- Challenges in Heritage Tourism
- Find the Fit between Community and Tourism
- Four Steps to a Comprehensive Heritage Program
- Nature Tourism
- Trends in Travel
- Career Information
- Summary
- Key Words and Concepts
- Review Questions
- Internet Exercises
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Pleasure Travel
- Chapter 4 Lodging
- Hotel Development and Ownership
- Franchising
- Franchised Hotels
- Franchising Trends
- Management Contracts
- Real Estate Investment Trust (REIT)
- Rating and Classification of Hotels
- Types and Location of Hotels
- City Center and Suburban Hotels
- Airport Hotels
- Freeway and Interstate Hotels and Motels
- Casino Hotels
- Conference and Convention Hotels
- Full-Service Hotels
- Economy/Budget Hotels
- Extended-Stay Hotels
- All-Suite Extended-Stay Hotels
- Condotels
- Mixed-Use Hotel Development
- Bed and Breakfast Inns
- Resort Hotels
- Vacation Ownership
- Best, Biggest, and Most Unusual Hotels and Chains
- The Best Hotel Chains
- The Most Unusual Hotels
- International Perspective
- Green Lodging
- Sustainable Lodging
- How Fairmont Promises to Fight Climate Change
- Climate Change Impacts the Bottom Line
- Examples of Fairmont’s Best Practice:
- Commitments and Plans
- Trends in Hotel Development
- Career Information
- Summary
- Key Words and Concepts
- Review Questions
- Internet Exercises
- Apply Your Knowledge
- Suggested Activity
- Endnotes
- Hotel Development and Ownership
- Chapter 5 Lodging Operations
- Functions and Departments of a Hotel
- Early Inns
- Role of the Hotel General Manager
- Management Structure
- The Executive Committee
- The Departments
- Rooms Division
- Front Office
- Night Auditor
- Property Management Systems
- Revenue Management
- Reservations
- Communications CBX or PBX
- Guest Services
- Concierge
- Housekeeping
- Security/Loss Prevention
- Security Officers
- Equipment
- Safety Procedures
- Identification Procedures
- Food and Beverage Management
- Kitchen
- Hotel Restaurants
- Bars
- Stewarding Department
- Catering Department
- Catering Event Order
- Catering Services Manager
- Room Service/In-Room Dining
- Energy Star®
- Green Seal
- Recycled Content
- Hotel Recycling
- Water Conservation
- Bathroom Amenities
- Breakfast
- Sustainable Lodging Operations
- Lounge
- Guest Shuttle
- Guest Bikes
- Coffee Shop
- Greening the Guestroom
- Trends in Lodging Operations
- Career Information
- Summary
- Key Words and Concepts
- Review Questions
- Internet Exercises
- Apply Your Knowledge
- Suggested Activity
- Endnotes
- Chapter 6 Cruising
- Cruise Industry Development
- The First Cruise Ships
- Cruising Today
- Key Players in the Cruise Industry
- The Cruise Market
- Types of Cruise Markets
- Types of Cruises
- Regional Cruises
- Coastal Cruises
- River Cruises
- Barges
- Steam Boating
- Expeditions and Natural Cruises
- Adventure Cruises
- Sail-Cruises
- World Cruises
- Crossings
- Specialty and Theme Cruises
- Deluxe Cruising
- All Aboard—Organization of the Cruise Ship
- Cruise Destinations
- Sustainable Cruising
- Trends in the Cruise Industry
- Career Information
- Summary
- Key Words and Concepts
- Review Questions
- Internet Exercises
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Cruise Industry Development
- Chapter 7 Restaurants
- Restaurants
- Classification of Restaurants
- Franchises
- Fine Dining
- Casual Dining
- Quick-Service/Fast-Food Restaurants
- Sustainable Restaurants
- Green Restaurant Certification 4.0 Standards
- Food Trends and Practices
- Trends in the Restaurant Business
- Career Information
- Summary
- Key Words and Concepts
- Review Questions
- Internet Exercises
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Chapter 8 Restaurant Operations
- Front of the House
- Restaurant Forecasting
- Service
- Suggestive Selling
- Back of the House
- Food Production
- Kitchen/Food Production
- Management Involvement and Follow-Up
- Purchasing
- Receiving
- Storing/Issuing
- Cost Control
- Food and Beverage Cost Percentages
- Labor Cost Control
- Sustainable Restaurant Operations
- Restaurant Manager Job Analysis
- Human Resource Management
- Financial Management
- Administrative Management
- Operations Management
- Trends in Restaurant Operations
- Career Information
- Summary
- Key Words and Concepts
- Review Questions
- Internet Exercises
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Front of the House
- Chapter 9 Managed Services
- Overview
- Airlines and Airports
- In-Flight Foodservice
- Military
- Elementary and Secondary Schools
- Nutrition Education Programs
- Colleges and Universities
- Student Unions
- Responsibilities in Managed Services
- Health Care Facilities
- Business and Industry
- Leisure and Recreation
- Stadium Points of Service
- Other Facilities
- Advantages and Disadvantages
- Seniors
- Sustainability
- Sustainable Managed Services
- Trends in Managed Services
- Technology
- Career Information
- Summary
- Key Words and Concepts
- Review Questions
- Internet Exercises
- Apply Your Knowledge
- Suggested Activity
- Endnotes
- Chapter 10 Beverages
- Wines
- Light Beverage Wines
- Sparkling Wines
- Fortified Wines
- Aromatic Wines
- The History of Wine
- Sustainable Wine Production
- The Making of Wine
- Matching Wine with Food
- Major Wine-Producing Countries
- Beer
- The Brewing Process
- Sustainable Brewing
- Spirits
- Whiskies
- White Spirits
- Other Spirits
- Cocktails
- Nonalcoholic Beverages
- Nonalcoholic Beer
- Coffee
- Sustainable Coffee
- Tea
- Carbonated Soft Drinks
- Juices
- Power Drinks
- Bottled Water
- Types of Bars
- Restaurant and Hotel Bars
- Nightclubs
- Microbreweries
- Sports Bars
- Coffee Shops
- Liquor Liability and the Law
- Highway Deaths and Alcohol
- Trends in the Beverage Industry
- Career Information
- Summary
- Key Words and Concepts
- Review Questions
- Internet Exercises
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Wines
- Chapter 11 Clubs
- Development of Clubs
- Size and Scope of the Club Industry
- Types of Clubs
- Country Clubs
- City Clubs
- Other Clubs
- Key Players in the Club Industry
- Club Management
- Club Management Structure
- Club Food and Beverage Management
- The Golf Course Superintendent
- Sustainable Golf Course Management
- The Golf Professional
- The Golf Shop
- Trends in Club Management
- Career Information
- Summary
- Key Words and Concepts
- Review Questions
- Internet Exercises
- Apply Your Knowledge
- Suggested Activities
- Endnotes
- Development of Clubs
- Chapter 12 Theme Parks and Attractions
- The Development of Theme Parks
- Size and Scope of the Theme Park Industry
- Key Players in the Theme Park Industry
- Magic Kingdom
- Epcot
- Disney’s–Hollywood Studios (Formerly Disney MGM Studios)
- Animal Kingdom
- Universal Studios
- SeaWorld Parks and Entertainment
- Hershey’s
- Regional Theme Parks
- Dollywood
- LEGOLAND
- Gatorland
- Wet ‘n Wild
- Theme Park Management
- Sustainable Theme Parks
- Fairs, Festivals, and Events
- Oktoberfest
- The Carnival in Rio de Janeiro, Brazil
- Reggae on the River
- Mardi Gras
- Grand Ole Opry
- Employment
- Trends in the Theme Park Industry
- Career Information
- Summary
- Key Words and Concepts
- Review Questions
- Internet Exercises
- Apply Your Knowledge
- Suggested Activity
- Endnotes
- Chapter 13 Gaming Entertainment
- Gaming Entertainment
- Historical Review of Gaming Entertainment
- Native American Gaming
- Size and Scope of Gaming Entertainment
- Key Players in the Industry
- Positions in Gaming Entertainment
- Hotel Operations
- Food and Beverage Operations
- Casino Operations
- Retail Operations
- Entertainment Operations
- Trends in the Gaming Entertainment Industry
- Career Information
- Summary
- Key Words and Concepts
- Review Questions
- Internet Exercises
- Apply Your Knowledge
- Suggested Activity
- Endnotes
- Chapter 14 Meetings, Conventions, and Expositions
- Development of the Meetings, Conventions, and Expositions Industry
- Size and Scope of the Industry
- Key Players in the Industry
- Destination Management Companies
- Meeting Planners
- Service Contractors
- Types of Meetings, Conventions, and Expositions
- Meetings
- Association Meetings
- Conventions and Expositions
- Historical Associations
- Meetings, Incentive Travel, Conventions, and Exhibitions (MICE)
- Types of Associations
- Types of Meetings
- Meeting Planning
- Venues for Meetings, Conventions, and Expositions
- City Centers
- Convention Centers
- Conference Centers
- Hotels and Resorts
- Cruise Ships
- Colleges and Universities
- Trends in Meetings, Conventions, and Expositions
- Career Information
- Summary
- Key Words and Concepts
- Review Questions
- Internet Exercises
- Apply Your Knowledge
- Suggested Activity
- Endnotes
- Chapter 15 Special Events
- What Event Planners Do
- Event Management
- Research
- Design
- Planning
- Coordination
- Evaluation
- Challenges for Event Planners and Managers
- Classifications of Special Events
- Corporate Events
- Association Events
- Charity Balls and Fund-Raising Events
- Social Events
- Fairs and Festivals
- Concerts and Sporting Events
- Mega Events
- Required Skills and Abilities for Event Management
- Leadership Skills
- Ability to Communicate with Other Departments
- Project Management Skills
- Negotiating Skills
- Coordinating and Delegating Skills
- Budgeting Skills
- Ability to Multitask
- Enthusiasm
- Effective Social Skills
- Ability to Form Contacts
- Wedding Planning
- Special Event Organizations
- International Festivals & Events Association
- Meeting Planners International
- Local Convention and Visitors Bureaus
- Sustainable Special Events
- The Special Event Job Market
- Trends in the Special Event Industry
- Career Information
- Summary
- Key Words and Concepts
- Review Questions
- Internet Exercises
- Apply Your Knowledge
- Suggested Activity
- Endnotes
- Glossary
- Index
- Photo Credits
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- Gerð : 208
- Höfundur : 8641
- Útgáfuár : 2016
- Leyfi : 380
