Lýsing:
Get the business funding you need to secure your success The issue of funding is one of the biggest pain points for small- and medium-sized businesses—and one that comes up on a daily basis. Whether you're unsure about how to go about getting a loan, unfamiliar with the different options available to you or confused as to which would be the right solution for your particular business, Business Funding For Dummies provides plain-English, down-to-earth guidance on everything you need to successfully fund your business venture.
Friendly, authoritative, and with a dash of humor thrown in for fun, this hands-on guide takes the fear out of funding and walks you step-by-step through the process of ensuring your business is financially viable. From crowd funding and angels to grants and friends, families, and fools, it covers every form of funding available—and helps you hone in on and secure the ones that are right for your unique needs.
Includes mini case studies, quotes, and plenty of examples Offers excerpts from interviews with financiers and entrepreneurs Topics covered include all forms of funding Covers angels in the UK and abroad If you're the owner or director of a small-to-medium-sized business looking to start an SME, but have been barking up the wrong tree, Business Funding For Dummies is the fast and easy way to get the funds you need.
Annað
- Höfundur: Helene Panzarino
- Útgáfa:1
- Útgáfudagur: 2016-01-07
- Hægt að prenta út 10 bls.
- Hægt að afrita 2 bls.
- Format:ePub
- ISBN 13: 9781119111603
- Print ISBN: 9781119111597
- ISBN 10: 1119111609
Efnisyfirlit
- Cover
- Introduction
- About This Book
- Foolish Assumptions
- Icons Used in This Book
- Beyond the Book
- Where to Go From Here
- Part I: Getting Started on Funding Your Business
- Chapter 1: Preparing for Funding at Any Stage of Growth
- Understanding the Accepted Wisdom of Business Strategy
- Getting in Shape to Start Up
- Confirming Viability
- Going for Growth
- Chapter 2: Recognising the Stages of Business Funding
- Looking at Funding Needs and Risk Levels
- Starting with Seed Stage
- Understanding the Start-Up Stage
- Moving into Your Growth Phase
- Focusing on Improvement: The Established Stage
- Responding to the Signs of the Expansion Stage
- Preparing for the Exit Stage
- Chapter 3: Preparing the Groundwork for Raising Funds
- Setting Out a Clear Value Proposition
- Bringing in Marketing and Sales
- Demonstrating that You Have a Minimum Viable Product
- Sizing Up Your Market
- Explaining Barriers and Intellectual Property
- Introducing Management and the Team
- Creating Financials
- Chapter 4: Becoming Investment Ready
- Exploring the Basics of Investment Readiness
- Evaluating Your Attitude to Receiving Investment
- Approaching Investors
- Finding Investors
- Assessing How Much Money You Need
- Stress Testing Your Financial Plan
- Determining Your Best Source of Finance
- Reviewing Your Current Documentation
- Chapter 1: Preparing for Funding at Any Stage of Growth
- Chapter 5: Loving the Paperwork: Preparing Your Business Plan
- Establishing Why You Need a Business Plan
- Writing Up Your Business Plan
- Using Business Planning Software
- Presenting Your Plan
- Chapter 6: Creating a Winning Pitch
- Exploring the Elements of a Winning Pitch
- Preparing Your Materials
- Deciding to Use Video
- Chapter 7: Making a Successful Pitch
- Practising Your Pitch
- Setting Clear and Realistic Objectives
- Understanding Your Investors
- Chapter 8: Getting Help
- Connecting with Government Services
- Choosing Business Associations
- Heading to Universities and Colleges
- Entering Incubators or Accelerators
- Assisting Inventors and Creators
- Helping Young Entrepreneurs
- Chapter 9: Finding Free Money
- Researching and Obtaining Grants
- Applying for Awards
- Being Nurtured by Nesta
- Raising Money from the Crowd
- Maximising Tax Credits
- Chapter 10: Securing Early-Stage Funding
- Starting Well by Preparing Well
- Getting Money into Your Business without Looking Outside
- Exploring External Sources of Early-Stage Funding
- Accepting Money from Friends, Family and Fools
- Chapter 11: Securing Accelerator Finance
- Comparing Accelerators and Incubators
- Exchanging Equity for Support
- Checking the Benefits
- Choosing and Being Chosen
- Chapter 12: Considering Debt and Other Bank Funding
- Explaining Debt Basics
- Borrowing from a Bank
- Approaching Niche Lenders
- Looking at Peer-to-Peer Lending
- Combining Debt and Equity
- Chapter 13: Understanding Equity Funding
- Understanding Equity and Debt
- Pitching to Angels
- Arriving at a Valuation
- Approaching High Net Worth Individuals
- Using Crowdfunding
- Getting the Timing Right for Venture Capital Funding
- Moving On to Private Equity
- Exploring Corporate Venturing
- Knowing the Equity Tax and Legal Framework
- Understanding the Seed Enterprise Investment Scheme
- Making the most of the Enterprise Investment Scheme
- Becoming Familiar with Term Sheets
- Chapter 14: Considering Alternative Finance
- Recognising the Rise of Alternative Funding
- Freeing Up Money in Unpaid Invoices
- Trying Trade Finance
- Accessing Asset-Based Finance
- Going Online to Platform Funders
- Looking at Differences in Digital Funding
- Considering Bonds
- Chapter 15: Measuring Performance
- Keeping Up with Key Performance Indicators (KPIs)
- Using Your Financials
- Mitigating Risk
- Assessing Your Performance in Your Market
- Enhancing and Measuring Your Value in the Marketplace
- Chapter 16: Getting a Mentor
- Looking at the Mentor/Mentee Relationship
- Finding a Mentor through a Trade Association
- Contacting Your Extended Network
- Engaging with a Business Support Scheme
- Chapter 17: Exploring Strategies for Growth
- Dealing with Financiers Post-Investment
- Expanding Organically or via Acquisition
- Looking at Debt Rounds and Reasons
- Considering a Public Listing
- Considering Your Exit Options
- Chapter 18: Ten (Plus One) Pitfalls to Avoid
- Knowing Too Little
- Being Complacent about Your Knowlege
- Being Overly Optimistic about Your Market
- Underestimating Funding Time
- Investing Too Little at the Start
- Forgetting How You Generate Profit
- Overvaluing Your Business
- Ignoring Accounting
- Forgetting Working Capital
- Choosing the Wrong Team
- Assuming Investors Read Your Plan
- Chapter 19: Ten Things Funders Don’t Tell You
- They Allow the Computer to Make Decisions
- They Work to Internal Bank Targets
- They Can Refer You to Other Funders
- They Ban Certain High-Risk Sectors
- They Use Ratios to Test Your Application
- They Rely on Credit Scoring Files
- They Classify Your Business
- They Investigate Your Background Fully
- How to Get the Best Rate
- How to Improve Your Credit Profile
- Chapter 20: Ten (Plus One) Terms You Need to Know before Raising Start-Up Capital
- Profit and Revenue
- Gross Profit Margin
- Cash Flow
- Working Capital
- Break-Even Analysis
- Balance Sheet
- Valuation
- Return on Investment
- Return on Equity
- EBITDA
- Personal Guarantee
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- Gerð : 208
- Höfundur : 10649
- Útgáfuár : 2016
- Leyfi : 380